I want to know suppose if MMK admin want to sell his forum, do we say it is "flipping forum" or "flipping website"?
Actually what he really did is he created a website and added a value in it by creating good theme and contents. Then promoted it and many members come in and the site is now in a position to receive good traffic every day.

I assume he had the intention of selling his forum from the first day when he made the forum or website. And now he sold the forum. Then, do we call it is a flipping forum.