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  1. #1
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    I'm a professional copywriter and write a lot of press releases (I have a publicity/PR background).

    Here are some general rules when writing and submitting press releases:

    1. A press release is NOT an advertisement for your company.

    2. A press release needs to be NEWS WORTHY and needs to read like a news story/article (Who, What, Where, When & How?)- why would the media want to read your story? What makes you different/stand out from your competition? What makes your company unique? What does your company/business/website offer to greater society/community?

    3. If your press release sounds like a blatant ad for your products and services, free press release submission directories will REJECT your release.

    4. Make sure to always include a direct contact includeing: phone number, email, website, and a direct contact name - not just the company.

    5. Follow a standard press release template - you can find templates online. Keep press releases to ONE PAGE!!

    I'd be happy to answer more specifics on press releases. Thanks!

  2. #2
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    How to proceed with it.

  3. #3
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    Press releases allow companies and individuals to control their public image.

  4. #4
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    Default Great way to get noticed!

    Yes, I agree. Press Release should be a part of your backlinking strategy. But just ensure that your press release is informative, this should help with your search engine rankings and your visibility on the internet.

  5. #5
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    Quote Originally Posted by Yogagirl View Post
    I'm a professional copywriter and write a lot of press releases (I have a publicity/PR background).

    Here are some general rules when writing and submitting press releases:

    1. A press release is NOT an advertisement for your company.

    2. A press release needs to be NEWS WORTHY and needs to read like a news story/article (Who, What, Where, When & How?)- why would the media want to read your story? What makes you different/stand out from your competition? What makes your company unique? What does your company/business/website offer to greater society/community?

    3. If your press release sounds like a blatant ad for your products and services, free press release submission directories will REJECT your release.

    4. Make sure to always include a direct contact includeing: phone number, email, website, and a direct contact name - not just the company.

    5. Follow a standard press release template - you can find templates online. Keep press releases to ONE PAGE!!

    I'd be happy to answer more specifics on press releases. Thanks!

    Hi

    I appreciate you with what you have written, i also want to know how it goes and what type of writing is required in press release.
    Can you please assist me in this.

    Thanks
    A2zchild

  6. #6
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    I'd like more info about this please

  7. #7
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    The use of press releases is common in the field of public relations.

    Typically, the aim is to attract favorable media attention to the PR professional's client and/or provide publicity for products or events marketed by those clients.

    Moreover, a press release provides reporters with an information subsidy containing the basics needed to develop a news story.

  8. #8
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    I think that the advantage with press release is that it gives rapid spreading about the information. We can get efficient backlinks and drive traffic through this.

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