10 Steps to a GREAT Newsletter
by Claire Cunningham
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A newsletter can be a wonderful, economical way to communicate with
prospects, customers, employees or distributors. Just follow these ten
easy steps for newsletter success.
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8 Effective Ezine Publishing Tips To Put You Ahead Of The Game
by Ken Hill
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1. Swap sponsor, feature, or solo ads with other ezine publishers.
Your swaps will create a win-win situation as both you and the other publisher will successfully get profitable promotion at no cost.
Swap your ads for at least three issues in a row or three solo ads for three solo ads to get the greatest results from these swaps.
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Get Better Search Engine Rankings with RSS
by Satyajeet Hattangadi
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RSS is the latest craze in online publishing. But what exactly is RSS?
RSS or Rich Site Syndication is a file format similar to XML, and is used by publishers to make their content available to others in a format that can be universally understood.
RSS allows publishers to "syndicate" their content through the distribution of lists of hyperlinks.
It has actually been around for a while, but with the advent of spam filters and online blogging, it is fast becoming the choice of ezine publishers who want to get their message across to their subscribers.
However, not much attention has been given to the advantages RSS provides for search engine optimization.
Why Search Engines Love RSS
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